Laura Schneider​​

The SIL is the energy provider for Lausanne and its suburbs.
Each year SIL invites their most important clients for PR purposes to “A picnic at...”. The concept is to create a picnic atmosphere in an unusual and unexpected place. For the 2014 edition, SIL invited their 200 guests to“A picnic at the North Pole”.

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Key Responsibilities

Pre-event & On-site

• Creative brainstorming and mood boards

• Managed venue booking

• Managed insurance and all event legalities

• Responsible for general project management

• Managed communication material design and production (STD, invitations, confirmations) with the graphic design team

• Coordinated suppliers, materials and equipment rentals, including set-up and venue decoration

• Hired, briefed and managed staff (hostesses); coordinated staff uniforms

• Managed backstage set-up and musicians

• Event/Client management & relations (on site)